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More than twenty years across brands, platforms, media, regulated industries, culture, and relationships.

VanDutch Yachts official website imagery

Yachts and Marine

VanDutch Yachts

VanDutch is an internationally known, award-winning Dutch yacht brand that arrived with a global client base and needed to build an American one. The Super Agency launched its USA Brand Immersion division in 2012 to create USA-specific digital assets for VanDutch and sister brand Zeelander, focused on the HNWI and UHNWI market, with a custom site in a Porsche Design North America style and creative such as "Arrive in Style, Leave an Impression" for VanDutch Miami.

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JEY Hospitality Group (Handcrafted Hospitality) official website imagery

Hospitality, Nightlife and Beverage

JEY Hospitality Group (Handcrafted Hospitality)

JEY Hospitality Group, led by Marc Falsetto, is a South Florida hospitality company that grew rapidly from ROKBRGR in Fort Lauderdale into multiple concepts and locations from West Palm Beach to Miami. The work spanned digital advertising, local media relations, and custom imagery across a portfolio that includes ROKBRGR, TacoCraft, Mercado Negro, PizzaCraft, Apothecary330, Public House FTL, and Henry's Sandwich Station.

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itsBetterOnTheBeach and Beachspot Advertising official website imagery

Hospitality, Nightlife and Beverage

itsBetterOnTheBeach and Beachspot Advertising

Beachspot's portfolio (Exit66, Blondies, Spazio, Rokbar FTL Beach) needed to shift Fort Lauderdale Beach from a Spring Break reputation toward a lifestyle destination, and the "It's Better On the Beach" campaign was born for the 2012 to 2013 New Year programming. Promotional material included custom logos, graphics, and more, and the imaging, promotions, and slogans remain in use around the Fort Lauderdale Beach area to this day.

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US Health Advisors (Laughlin Region) official website imagery

Regulated Professionals (Legal, Medical, Insurance, Finance, Trades)

US Health Advisors (Laughlin Region)

US Health Advisors, the Laughlin Region division of US Health Group, is a Las Olas insurance firm specializing in health coverage for individuals and families under the UnitedHealthcare Group umbrella. The work delivered a lead-generating website with highly regulated content, custom photography and video, daily social posts and stories, public relations, lead generation, and a digital advertising budget.

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